Seriously, forget about it. No really, don’t even bother. As today’s web evolves, you’re better off creating your own one or two page site with a blogging platform with links to relevant social media where you’ll do most of your work anyway. Most important of all, provide useful and basic information that can be easily accessed with a mobile device !

• Be to the point. Nobody cares about splash screens, flash intros, portfolios or any other useless drivel beyond the basics : Who, What, When, Where, How and WHY!
• People perform searches on the go. They now spend more time searching with a mobile device than on destop computers.
• People want to know WHERE you are. If you’re not on Google Maps, you don’t really exist.
• People want to know WHAT you do. Be social. Facebook for instance is the best way to get people to know you and trust your services.
• Get involved with niche web 2.0 services relevant to your industry.
• Forget twitter. It’s basically for politicians, celebrities and news.

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Want to publish more up to date tweets automatically from your Google News Reader? We’ve set up some great Google News Reader accounts for clients, but one of them wanted to know how she could have selected articles appear automatically in her twitter feed? Well, here’s the perfect article on the subject: How to Share Articles in Google Reader on Twitter.

In fact, we should be doing this!

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Google

• Remove site from Google SERPs – You can instruct us not to include content from your site in our index or to remove content from your site that is currently in our index
• Add your site – We add and update new sites to our index each time we crawl the web, and we invite you to submit your URL here. We do not add all submitted URLs to our index, and we cannot make any predictions or guarantees about when or if they will appear.
• Webmaster guidelines – Following these guidelines will help Google find, index, and rank your site. 
• Google-friendly site – Our webmaster guidelines provide general design, technical, and quality guidelines. Below are more detailed tips for creating a Google-friendly site. Read the rest of this entry »

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One of the best Google analysis tools out there is GoogleRankings.com. All you need is your Google SOAP API Key. A word of caution: Google does not generate these keys anymore, so if you’re lucky you already have one, if not, we’re sorry.

Granted you have your Google SOAP API Key, you will be able to perform some deep searches for keywords and multiple domains, or mass keyword searches. Google Rankings is definitely one of our favorite tools for competition analysis and comparative ranking.

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According to the basic Google cheat sheet, there are a just a few operators available to users. Yet Google accepts a much larger group of operators, let’s find out what they are. But before we do that, try the following link: (1 + sqrt(5))/2

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If you are involved in bilingual projects, you may often encounter the need to translate a technical term. Despite the knowledge you may or may not have, there is always a word that will not be in your English/French dictionary nor appropriately available through Google’s language tools. Read the rest of this entry »

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